BenQ Materials To Announce A New Brand Of Innovative Waterproof Breathable Fabric Technology At ISPO 2020

BenQ Materials is pleased to invite you to a press conference at ISPO Munich 2020 on January 27, 2020. During this event, BenQ Materials will be unveiling a new brand and new breakthroughs in fabrics for true waterproof breathability. Guests will have the opportunity to try BenQ Materials products for themselves to experience the comfort and temperature benefits. Senior BenQ Materials executives, including the CEO, will be present. The event will be moderated by our special guest, ARD Radio personnel, Markus Othmer. A complimentary buffet will be provided.

BenQ Materials, a member of Taiwan’s $20bn BenQ Group of high tech firms, achieved revenue of $371m in 2017. In the fabric technology field, BenQ Materials is known for exclusive, innovative products – for example, for fabrics that provide a beyond dry experience while remaining eco-friendly. In 2020, BenQ Materials's membranes have been recognized as exceptional by the ISPO Textrends jury panel of journalists, designers, and independent professionals. When selecting outstanding membrane and coating products, the jury placed two of our products in the top 10 and three of them in the selection category.

You are also welcome to visit the BenQ Materials booth at Hall C2 Booth No. 207, where staff will be available to answer inquiries, and selected membranes and coatings will be exhibited.

The press conference formally begins at 16:00, and will be preceded by a 30 minute registration and networking period. Highlights include the new brand introduction, a speech by the CEO, a Q&A session, client experience stories, plus introduction of BenQ Materials’ PFC-free and solvent-free technologies, and quality control and test certification innovations. At 16:50, guests will be able to try products for themselves, and the event will wrap up from 17:10 to 17:30 with a networking opportunity and complimentary buffet.

Key Facts:
Date: Jan. 27, 2020 from 16:00-17:30
Location: Messe München Fairground Conference Room Press Center West 2nd floor

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