Zermatt Reports Increased Occupancy
The occupancy of beds in the Zermatt - Matterhorn destination increased slightly in the 2019 financial year compared to the previous year. This positive development is due to the fact that many guests traveled to the destination in the seasons as well.
In the 2019 financial year, the Zermatt - Matterhorn destination recorded further growth in overnight stays: In total, there were over 2.3 million overnight stays (2,309,976) in the period from November 2018 to October 2019, which corresponds to an increase of around 4 percent compared to the previous year. This positive development is primarily due to year-round occupancy of the available beds. The destination has come a bit closer to the goal of being a year-round destination. "Zermatt is enjoying increasing popularity during the increasingly important off-seasons," says Paul-Marc Julen, President of Zermatt Tourism. The occupancy of the available beds is 63.6 percent, which corresponds to an increase of around 3.5 percent compared to the previous year. Is particularly gratifying that the occupancy of the available beds is almost the same in both summer and winter. Around two thirds of the overnight stays are in the hotel industry.
Main market in Switzerland
Switzerland remains the most important market with a share of 36.6 percent of overnight stays. Followed by guests from Germany (8.6 percent), from the USA (7.5 percent), from Great Britain (5.5 percent) and from Japan (3.8 percent).
Broad diversification
The destination Zermatt - Matterhorn offers 7'797 hotel beds and 5'112 para-hotel beds. Every year, guests from over 70 nations travel to the tourist resort. The destination is proud to welcome such a wide variety of guests.
