Skiline Inspires Like Never Before

While guests from all over the world have had unforgettable experiences in the mountains, Skiline, together with its customers and destinations, has reached these milestones, sending a clear message: Digital entertainment on the ski slopes is more exciting than ever.

Record numbers that speak for themselves

A look at this season's figures clearly shows how strongly the demand for digital and interactive offerings on the mountain has grown:

  • 6 million registered Skiline users – a constantly growing community that experiences winter sports in a new way
  • 1 million active users in the season – an impressive growth of +30% compared to the previous season
  • 465,000 monthly active users – a 24% increase that underlines daily engagement
  • 5.6 million photos & videos produced – on our attractions such as Skimovie, Photopoint and Speedcheck
  • 9.9 million app openings – an increase of +29%, which confirms the central role of the Skiline app
    4.7 star app rating – consistently top ratings for over 10 years

These milestones demonstrate that the Skiline app is much more than a digital add-on – it is an integral part of modern winter sports.

Skiline products: Experiences that last

Whether it's a ski movie, photo point, speed check, or a day's ski review – Skiline solutions transform a day of skiing into an experience with a lasting impact. Personalized review, instant access to action videos and photos, and seamless integration with the Skiline app make every moment on the slopes even more valuable – for guests and destinations.

What this means

For mountain railways and tourism destinations, this development is a clear invitation to further expand their digital experience offerings and think further with Skiline. With these products – especially "Adventures" – guests can be playfully activated in both winter and summer, thus enjoying your attractions year-round. With appropriate extensions, even existing Skiline attractions can be integrated into a year-round experience offering.

The next level of guest activation

With its new gamification tool "Adventures," Skiline is creating a new kind of entertainment on the mountain. Guests are actively involved and motivated to explore their surroundings – and can earn badges and awards in real time, which can even be redeemed for real-world rewards. A holistic, playful concept enables individual storylines with different levels and interactive tasks – such as collecting elevation gain, visiting attractions, or scanning QR codes at specific locations.

Your advantages with Adventures:

  • Targeted guest guidance: Actively guide visitor flows to desired touchpoints (lifts, restaurants, viewpoints or Skiline attractions – photo point, ski movie, speed check, etc.)
  • Increased user activity: Guests interact playfully throughout the entire season – level by level
  • Increased user numbers: More engagement means more content, more visibility, more users
  • Create a brand experience: Your destination becomes part of an interactive adventure that connects emotionally


Alturos Destinations is a key international player whose solutions ensure the perfect planning and implementation of digitalization strategies in tourism.

They focus on building long-term partnerships, driving innovation, and concentrating on first-class customer experiences and dynamic developments. they have been supporting the digital transformation in tourism for more than 20 years.

For more information, visit https://www.alturos.com

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