Outdoor Lifestyle Brand Dewerstone Becomes A Certified B Corp

Devon-based outdoor lifestyle brand dewerstone has officially become a Certified B Corp, with a score of 98.6. dewerstone is incredibly proud to become a Certified B Corp, after years of going through a rigorous process.
Rory Atton, founder of dewerstone said: “I’m incredibly proud to be able to make a commitment to a lifetime of using business as a force for good. We join a global community of businesses that put our social and environmental impact at the heart of what we do. We couldn’t be prouder.
"We started this process over 2 years ago, it’s taken sweat, tears & years and we could not have done it without the support of our community and the belief that people have shown in the brand and what we stand for.”
- What is a B Corp? Certified B Corporations, or B Corps, are companies verified by B Lab to meet high standards of social and environmental performance, transparency and accountability.
- Measuring a company’s entire social and environmental impact. The world's most challenging problems cannot be solved by governments and nonprofits alone. By harnessing the power of business, B Corps commit to positively impact all stakeholders – workers, communities, customers, and our planet.
They say: "As an outdoor brands we take a lot from the environment, be it using the landscapes to shoot photos in or being inspired by the jungle for product patterns. We owe the environment everything, we wouldn’t exist without it and we’re all about paying it back. It is our responsibility to protect the environment our brand is founded upon. We do this by working with non-profit organisations all over the world. Wether it's protecting free flowing rivers with Save Our Rivers, to building bio rocks & protecting turtles with the Gili Eco Trust. Through to planting trees with Eden Reforestation Projects and our own Feed the Families campaign. If you love it, fight for it.
"We are committed to giving a minimum of 2% of our annual turnover. In 2021 we gave 2.23%.