TIAA Bank Heads Back To Vail Valley As Cornerstone Partner Of The 2018 GoPro Mountain Games

The bank heads back to Vail Valley for this year’s GoPro Mountain Games, this time as TIAA Bank. EverBank has been the official bank of the Vail Valley Foundation and the GoPro Mountain Games since 2015. This year is a milestone year as the company took on its new name, TIAA Bank, on June 4, 2018 after TIAA’s acquisition of EverBank in 2017. EverBank is now TIAA Bank.

TIAA Bank’s relationship with The Vail Valley Foundation continues to grow with the GoPro Mountain Games, June 7-10, 2018 in Vail, Colorado. The GoPro Mountain Games, a four-day festival with 30-plus events across 11 disciplines, is the country’s largest celebration of adventure, sports, music and mountain lifestyle.

“We never take our role as a corporate sponsor lightly,” said Blake Wilson, president and chief executive officer of TIAA Bank. “Sponsorships, for us, are truly about helping create the ultimate fan experience and to connect in a very meaningful way with passionate and driven individuals across the country. We’re excited and honored to be part of the action at the GoPro Mountain Games.”

TIAA Bank and the Vail Valley Foundation have teamed up again this year to continue two marquee events, the TIAA Bank XC Mountain Bike Race and the TIAA Bank Climbing Competitions, including the IFSC World Cup competition. Climbing will have its Olympic Summer Games debut in Tokyo in 2020.

TIAA Bank has also teamed up with Charity Miles to create the TIAA Bank Charity Miles team so all Mountain Games attendees can run, walk or bike to make a difference. Participants choose a charity and get moving. For every mile moved, money is earned for a charity of their choice.

Providing education enrichment is part of the Vail Valley Foundation’s mission to improve quality of life in Eagle County through arts, athletics, and education, so TIAA Bank and The Vail Valley Foundation extend a huge thank you to all the teachers for their hard work and dedication to empower students to succeed. Eagle County teachers will receive free entry into the Mountain Mud Run at the Mountain Games for their support of the bank’s financial literacy challenge in 2017.

“This is truly a one-of-a-kind event, and that’s made possible in large part because we, as organizers, are a non-profit organization that can focus on the quality of the experience,” said Tom Boyd, spokesperson for the Vail Valley Foundation. “We rely on companies like TIAA Bank to ensure we can pursue our mission to improve quality of life in the Vail Valley through arts, athletics, and education, and we are very proud to team up with TIAA Bank and to have their support through all of our efforts, including the GoPro Mountain Games.”

TIAA Bank is the official bank of the Vail Valley Foundation and the GoPro Mountain Games. TIAA Bank has sponsored multiple alpine ski racing events including the FIS Birds of Prey World Cup in December at Beaver Creek and the FIS Alpine World Ski Championships in 2015 in Vail/Beaver Creek. 2018 marks the third year the company will sponsor the GoPro Mountain Games.

As a part of TIAA’s Retail Financial Services business, TIAA Bank, a division of TIAA, FSB, provides full-service, nationwide banking and lending services to consumer, commercial and institutional clients through a variety of channels, including online, its Florida-based financial centers and at other business offices throughout the country.