Stio Announces New Breckenridge Mountain Studio
Stio, the mountain lifestyle brand headquartered in Jackson Hole, Wyoming, is excited to announce the expansion of its business footprint with a new Mountain Studio® location in Breckenridge, Colorado.
Stio was founded in 2011 in Jackson, Wyoming by longtime locals living the mountain life. Time spent outside on trails, in rivers and on summits inspires everything they create. Designed, developed and tested at the base of the Tetons, Stio was founded to create premium, technical apparel for mountain athletes so we can all do more of what we love. Stio can be found at stio.com, select outdoor retailers and at their own Stio Mountain Studio® retail stores in Jackson and Teton Village, Wyoming; South Lake Tahoe, California; Boulder, Steamboat Springs, and Vail Colorado; Boise, Idaho; Freeport, Maine; Boston, Massachusetts, Bozeman, Montana; Bend, Oregon; and Park City, Utah.
Slated to open in July 2025, the brand’s newest storefront will be nestled within Main Street Station in Downtown Breckenridge, located at 505 S Main St. The Breckenridge Mountain Studio is Stio’s fourth store in Colorado, and its 13th retail location nationwide.
“Breckenridge is one of the most iconic mountain towns in the Rocky Mountains, and we couldn’t be happier to set up shop and join their community of skiers, riders, hikers, and anglers,” said Kris Nelson, retail director of Stio. “Our location in Main Street Station puts us on the doorstep of some of the best terrain in Colorado, where we can’t wait to connect with and support this region of mountain athletes.”
In addition to the assortment of Stio apparel, footwear and equipment available at the soon-to-be opened Breckenridge Mountain Studio location, customers can also find more of the brand’s products at Frisco’s Podium Sports, located at 700 E Main St.
Stio is currently hiring store staff - including Store Manager, Assistant Store Manager, and associate staff positions. Interested applicants can review job postings on the Stio Careers page or email careers@stio.com for more info.
