Parlor Custom Skis Partners With Lord Hobo Brewing Co.

Parlor Custom Skis and Lord Hobo Brewing Co. have teamed up this winter with a unique partnership focused on all things winter sports and fun. This partnership will be making this winter the best ever, not only at Parlor’s on-snow demo tour with 10+ stops at major resorts across New England, but also for Parlor’s shop nights and other events.

Mark Wallace, founder of Parlor Custom Skis says, “Parlor’s and Lord Hobo’s brands share so much alignment – from our New England roots and love of the outdoors, to the experiential and lifestyle focus we bring to our clients -- and of course our commitment to the highest possible quality in what we bring to the market. We’re couldn’t be more excited to collaborate.”

Parlor will be featuring all of Lord Hobo’s hand crafted beers at their shop nights and other events throughout the 2018 winter season. Shop nights allow skiers to have a one of a kind experience participating in the custom design and hand-crafting of their own pair of Parlor’s. Every pair of these high-performance skis are as unique as the individual they’re made for. Now, with Lord Hobo - shop night guests can enjoy some of the finest beers, proudly made in New England.

Lord Hobo branded skis are available for purchase.

Parlor is New England's custom ski builder. Proudly handcrafted in East Boston, Parlor skis are customized for you, by you and with you, each one as individual as you are.  Parlor founders grew up in New England cutting their teeth in the youth race leagues, and honing their skills through academy, collegiate and professional circuits. They know New England Skiing and it's their home. Parlor was founded on shared passion for skiing, New England, and designing and building great products. We believe in the New England tradition of hard work and making things the right way, with your hands..

Lord Hobo sets out to craft style-defining New England beers that highlight paramount traits of quality ingredients. Their beers are elegant yet raw, free-spirited yet sophisticated. Beer has a unique ability to bring all kinds of people together, from the Lords that only enjoy the finer things in life, to the Hobos that work hard to earn their small pleasures, great beer is an accessible luxury. Proudly brewed in Massachusetts, they are bringing the New England beer experience to thirsty fans everywhere.